Industry Insights

2026-10-12　Views: 0

The VERISH merchandise that's been blowing up on social media lately centers on a set of Polaroid-style photo cards. Many people are curious: how did an underwear brand break into the mainstream through merchandise? In this episode, we'll talk about the logic behind VERISH's popularity—and the manufacturing side behind these paper merchandise products.

2026-10-12　Views: 0

National Day anime conventions were still packed with crowds, yet merchandise stores are quietly bowing out. LinaBell's fall/winter collection sold out in a flash, while Genshin Impact's Paimon plush keychain launched with voice Easter eggs — buzz and calm happening all at once. In this issue, we discuss the "reshuffling moment" in the merchandise market, the October convention calendar, and the ACG new releases worth watching this week.

2026-10-08　Views: 5

✨ The event may be over, but the passion never fades ✨WF2026 Shanghai Wonder Festival has officially wrapped up!Exquisite GK statues, a stunning array of figures, meetups with fellow fans, and endless photo ops — all the excitement stays behind in the exhibition hall 🥳The multi-day celebration of figure collecting has come to a close, and every piece carries the craftsmanship of its creator.This farewell isn't the end — let's look forward to the next WF and keep chasing the romantic gathering that figure fans hold dear!

2026-09-28　Views: 3

From September 22 to 27, the global skills event came to a successful close in Shanghai.A single skill can move the world.

2026-09-24　Views: 1

GiGO's Shenzhen pop-up opens today, featuring plush keychains and cushions; bilibili's Gacha machine adds BanG Dream plush blind boxes; Sanrio China's first-half revenue grew over 40% year-on-year. Soft, fluffy plush is becoming the "top star" of the merch world.

2026-09-22　Views: 10

In late September, the golden autumn season, ACG pop-up events are launching in clusters: Persona's 30th anniversary opens simultaneously in Chengdu and Hangzhou, Bungo Stray Dogs drops into Beijing, and the G-Dragon × Toy Story collaboration pop-up lands in Shanghai... Limited-edition merchandise is ushering in its "golden window" of the year.

2026-09-20　Views: 38

After a whole year of waiting, the ultimate figure and model festival is finally here!As one of the world's largest figure and model exhibitions, Wonder Festival is making a major upgrade for its 2026 Shanghai edition ✨Featuring authentic figures, collector-grade statues, mecha model kits, and original GK works, with a huge lineup of event-special releases and world premiere debuts.A VIP lottery system means no more overnight queuing — just sit back and enjoy an immersive convention experience. This October in Shanghai, every passion comes true!

2026-09-18　Views: 1

A pin badge, an acrylic standee, a trading card... These small items—known among young fans as "guazi" (merch)—are the output of what could be called a "dimensional factory" production line that turns design drafts into physical products. In this issue, we take you inside the world of merchandise manufacturing and packaging to see how emotional value is actually made.

2026-09-17　Views: 6

The "goods craze" is spreading from ACG circles to school campuses, and with it, pirated manufacturing and sales are on the rise—making official licensing and supply chain compliance key industry watchwords. As the afterglow of the CIFTIS designer toy collaborations lingers and the countdown to WTT China Grand Smash 2026 begins, a new wave of licensed cultural creative merchandise is about to ignite. Hengyi Culture, with 20 years of expertise in cultural creative merchandise manufacturing, operates four dedicated factories for badges, acrylics, plush, and packaging—continually safeguarding IP licensing and high-quality merchandise supply.

2026-09-10　Views: 3

Huali Expo Guangzhou Station opens on September 11, CIFTIS cultural and creative products debut at Shougang Park, and cultural and creative products for the WTT China Grand Smash are heating up. Hengyi Culture is deeply involved in the design and production of WTT cultural and creative products, providing one-stop customized cultural and creative services.